Published: December 17, 2002
preview / download NBC NEWSCAST WIDENS GAP OVER ABC FROM THE SAME TIME PERIOD A YEAR AGO
NEW YORK — December 17, 2002 — According to Nielsen Media Research data, NBC Nightly News with Tom Brokaw was the No. 1 network evening newscast, winning the week of December 9 – 13, 2002 in all categories. Among total viewers, Nightly News was top-rated, averaging 10.903 million viewers, a 4% advantage of ABC World News Tonights 10.518 million, and a 30% lead over CBS Evening News 8.400 million. Nightly News has now been the nations most-watched newscast for 19 of the last 21 weeks. In addition, Nightly News widened the gap over ABC by 425,000 viewers season-to-date, compared to a 166,000-viewer lead during the same time period a year ago.
In homes, Nightly News was also No. 1 with a 7.7 rating and a 15 share. ABC followed with a 7.4/14 and CBS had a 6.0/11.
Among women, men and adults 25-54, the Brokaw-anchored news program outperformed the competition in all categories. Specifically among younger viewers (adults 25-54), Nightly News posted a 3.3 rating, a 10% advantage over ABCs 3.0, and a 57% lead over CBS 2.1 rating. Nightly News has now topped ABC and CBS in younger viewers for 63 straight weeks.
Steve Capus is the executive producer of the NBC Nightly News with Tom Brokaw. John Reiss is the senior broadcast producer.
